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Knowing When (Not) To Say “No”.

October 23, 2012 by Rowell

If there’s anything better than being invited back for another creative animated tv spot by a great creative team:  it’s being asked to add a little something that wasn’t in the original script…and watching it take off!

In a spot recorded this summer and readied for air in the fall, the folks at Lawrence & Schiller    continued their Telly Award and Addy Award winning media campaign for Taco John’s.  My old coot farmer, who raises all the exotic-flavored chickens featured in those Baja Boneless Wings, has been coerced into being a retro DJ for his flock, who want to do…what else(?)…the Chicken Dance.

“I hate the Chicken Dance…” – used with permission

Originally, my character was just in the one TV spot, a treat in itself.  But after the demo tracks were done, I got the question:  “If we did some funny lyrics for the Chicken Dance, could the farmer sing them?”

I can’t read music, and can only carry a tune if the bucket’s big enough.  But rather than be all humble and shy and say “no”, I figured what the heck.

It actually worked out great.  My audition track had the creative team giggling (for all the right reasons).  On the day of recording the actual spots I was told they’d decided to go beyond the Radio :60 the lyrics were originally intended for…and use the character bit as a singing tag in all the spots in the campaign:  Radio and TV!  What a rush!  (…and what it did for the session fee wasn’t bad either!)

I haven’t heard the full sing radio version, but you can sample the fun of the tv spot in the video above.  Thanks to the Creative Coop at the agency, and for my Family Flock at Sunspots for putting us together in the first place.

…remember this the next time you’re tempted to tell a client you can’t do something.

— over and out —

Filed Under: Animation Projects, General, Production Jobs, Stories From The Biz, Voice Jobs Tagged With: Animation, character singing, Chicken Dance, Lawrence and Schiller, Sunspots Productions, Taco John's, taking chances, Voices for Animation

Back on the Farm Team

May 8, 2012 by Rowell

If there is a downside to doing the voice for an animation project, it’s the seemingly interminable interval before you can actually see the final result. But more often than not…it’s worth the wait.
That’s been the experience with these terrific and funny TV spots for Taco John’s, created by Lawrence and Schiller (used by permission).
I’m the old coot who runs the farm where these very special flavors of chicken are raised (note the horns on the Buffalo Wings bird). This is the spot that ran during football playoffs…and it has one of my favorite lines ever.

— over and out —

Filed Under: General, On Camera Jobs, Stories From The Biz, Voice Jobs Tagged With: Animation, Character Voices, funny video, Taco John's, TV spots

…That Little Chicken Ranch I’ve Been Dreaming Of.

November 3, 2011 by Rowell

I finally got a look at my Ranch.

Last summer I did the voice of a crusty old farmer who raises the different “flavors” of chicken for Taco John’s.  Since the restaraunt chain has no locations my home territory (yet), I’ve been scouring the internet for a look at the final animated TV spots.

Here’s the first one.  Let me know if you spot any of the others.

TacoJohnsTV

— over and out —

Filed Under: Animation Projects, General, Stories From The Biz, Voice Jobs Tagged With: Animation, Taco John's, TV spot

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